Halo 3 Scores Big!

Reporting first-day consumer spending of $170 million, Microsoft hailed its video game "Halo 3" as "the biggest entertainment launch in history."

"Halo" not only passed the opening-day boxoffice record of $59.8 million set by Sony's "Spider-Man 3" in May, its one-day haul Tuesday also vaulted it ahead of Spidey's three-day opening-weekend record of $151 million.

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Thanks to The Hollywood Reporter